Press Kit

For information on implementing our logo in different applications, please read our Brand Guidelines.

Main Logo

This is the primary visual representation of Mimic Finance.

The Mimic symbol takes inspiration from the octopus silhouette, depicting a head and tentacles. The knot-style of shape also resembles a blockchain node.

Main V+G

Main W+W

Main V+W

Main B+B

Mark Logo

The mark logo can be used as a standalone representation of the Mimic brand. It’s designed to serve as a simplified visual identifier. This logo also serves as our main icon and favicon.

The violet mark logo is used as primary across Mimic placements. The B&W version is used when the accent should be spotlighted in light and dark mode.

Mark V

Mark W

Mark B

Text Logo

The typographic logo is a standalone representation of the brand.

Text Violet

Text White

Text Black

Photos

When it comes to our culture, we'd rather show than tell. Here are some photos to give you a sense of the day to day.